Mar 13, 2020
Kleenex, Xerox, Coca-Cola: Through hyper-focused brand cultivation, these companies’ products have become symbols of their respective categories. As it strives to become the preferred edibles brand in the world, Plus Products Inc. (CSE: PLUS) (OTCQX: PLPRF) is channeling this strategy, choosing a core product on which to build a strong brand name before branching out. As a result, Plus has become California’s preferred cannabis gummies brand of choice: After introducing its edible gummy line to the market in 2016, the company’s offerings reached top two spots in the highly competitive California market in less than two years.
Plus Products is working to offer high-quality edibles formulated to support a healthy and active lifestyle while still being accessible and affordable. The core PLUS brand was the largest cannabis-infused gummies brand with…
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