Jul 8, 2019
Network Traffic Analytics Market growth is accelerated by the development of SaaS enabled network traffic analytics solutions.

Sellbyville, United States - July 8, 2019 /MarketersMedia/ —
The revenue of network traffic analytics market size is slated to cross industry valuation of USD 2,500 million by 2024. This market is growing rapidly due to the rising adoption of IoT, BYOD, and connected devices. These technologies are on the verge of transforming the business processes as they offer various benefits such as flexibility, growth, and employee satisfaction. However, with a rise in these technologies, there is also a massive growth in the amount of data generated in the enterprise networks. The higher amount of IoT network traffic makes network management and capacity planning more difficult.
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The development of SaaS enabled network traffic analytics solutions has accelerated the overall network traffic analytics market. Due to the growing technological advancements and market consolidation, enterprises are offering SaaS enabled solutions to their customers. They offer multiple advantages such as enhanced scalability and administration, improved productivity, data storage convenience, and delivery of new services with optimum resilience and security. They also automatically update products empowering them to prevent the growing cyber-security threats.
Furthermore, there is a rapid emergence in the usage of social networking websites, creating huge amounts of data. The total number of internet users globally in 2018 is around 4 billion, out of which around 3.19 billion are the social networking website users. This huge adoption rate results in the generation of critical user personal information required to be saved securely for customer safety purposes. Hence, network traffic analytics solutions are adopted by these enterprises that offer continuous visibility into the network and prevent the malicious attackers from data theft. The governments worldwide have also set several rules and regulations for protecting the personal information of the users by going through excessive security assessments, driving the network traffic analytics market growth.
The solutions segment dominates the network traffic analytics market and held around 71% of the market share in 2017. Due to an enormous rise in the network traffic, the companies face inadequacy in providing network-wide visibility. Hence, there is a rise in the installation of network traffic analytics solutions. The network traffic monitoring leads the solution segment as it ensures the smooth functioning of the computer network by incorporating packet recapturing and network sniffing techniques and review every incoming and outgoing packet.
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The on-premise deployment model held around 85% of the market share in 2017. This deployment model offers a reliable platform for storing information as they would send critical customer information directly from their web apps and mobile phones to the network traffic analytics service providers. However, the network traffic analytics market will gain huge adoption of cloud platform is projected to grow at a CAGR of 32% by 2024 due to the rapid increase in the number of data centers, generating a huge volume of information.
The service providers dominate the end-use network traffic analytics market as they collect huge volumes of network data creating insights into customer experience, service performance, and behavior for data-driven decision making. Moreover, due to the emergence of new players, new business models and emerging technologies the service providers are investing funds to expand their business offerings into emerging markets and enhance profitability.
North America held around 52% of the market share in 2017 and is anticipated to remain the network traffic analytics market leader over the forecast timeframe. The major factors contributing to the growth of the region include the early adoption of the network traffic analytics solutions along with the presence of the leading industry players including Cisco, IBM, and Microsoft. The companies operating in this region are also entering into strategic partnerships to expand their businesses offerings.
Browse key industry insights spread across 230 pages with 400 market data tables & 37 figures & charts from the report, “Network Traffic Analytics Market Size By Component, By Deployment Model, By End-Use, Industry Analysis Report, Regional Outlook (U.S., Canada, UK, Germany, France, Italy, Spain, China, Japan, Australia, South Korea, India, Brazil, Mexico, Argentina, GCC, South Africa), Growth Potential, Competitive Market Share & Forecast, 2018 - 2024” in detail along with the table of contents:
https://www.gminsights.com/industry-analysis/network-traffic-analytics-market
Table of Contents (ToC) of the report:
Chapter 3. Network Traffic Analytics Market Industry Insights
3.1. Introduction
3.2. Network traffic analytics industry segmentation
3.3. Network traffic analytics industry landscape, 2015 - 2024
3.4. Network traffic analytics industry ecosystem analysis
3.5. Network traffic analytics industry evolution
3.6. Network traffic analytics industry architecture
3.7. Market news
3.8. Regulatory landscape
3.8.1. Network and Information System (NIS) Regulation
3.8.2. European Union Agency for Network and Information Security (ENISA)
3.8.3. Australian Communications and Media Authority (ACMA)
3.8.4. Telecom Regulatory Authority of India (TRAI)
3.8.5. General Data Protection Regulation (GDPR)
3.8.6. Cybersecurity law China
3.8.7. California Online Privacy Protection Act (CalOPPA)
3.9. Technology & innovation landscape
3.9.1. AI and ML-based cybersecurity to deal with real-time threats
3.9.2. Adoption of predictive analytics
3.9.3. Rising advent of edge computing
3.10. Industry impact forces
3.10.1. Growth drivers
3.10.1.1. Advancement in network infrastructure
3.10.1.2. Rise in the amount of DDoS attacks
3.10.1.3. Growth in the adoption of IoT and BYOD and connected devices
3.10.1.4. Exponential rise in the cloud traffic worldwide
3.10.1.5. Increasing demand for IT budget in security sector
3.10.1.6. Development and growth of SaaS-enabled network traffic analytics solutions
3.10.2. Industry pitfalls & challenges
3.10.2.1. High initial investment related with network traffic analyzer tools
3.10.2.2. Accessibility to free network traffic analysis tools
3.10.2.3. Operators inefficiency to choose the network traffic analytics solution as per their business requirement
Browse Full Table of Contents (ToC) @ https://www.gminsights.com/toc/detail/network-traffic-analytics-market
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