British discount store gets complaints for 'naughty elf' ads

LONDON — A discount chain's online ad campaign showing a Christmas elf in suggestive poses is sparking complaints to British officials.

The Advertising Standards Authority said Friday it has received more than 50 complaints from the public about the Christmas-related ads.

Many said the ads were offensive and unsuitable to be viewed by children.

The authority is looking into the matter but has not taken any action against the Poundland chain.

The ads show the Christmas elf in a number of suggestive photos with double entendre captions.

The popular chain sells many items for 1 pound ($1.34).

People also read these

Global stocks wobble as markets await comment from Yellen

Aug 25, 2016

Global stocks fell Thursday in lackluster trading as investors awaited a speech by Federal Reserve chair Janet Yellen on Friday for hints on a possible further interest rate increase

WhatsApp is going to share your phone number with Facebook

Aug 25, 2016

Global messaging service WhatsApp says it will start sharing users' phone numbers with Facebook, its parent company

Asian stock markets mixed as investors wait for Fed cue

Aug 26, 2016

Asian stock markets were mixed Friday, with investors preferring to sit on the sidelines ahead of U.S. Federal Reserve Chairman Janet Yellen's speech for cues on the timing of the next policy rate hike

Subscribe to our newsletter!

Your Name

Your Email Address